Shortly after Tyler left Anne Klein, he won the CFDA award for womenswear designer of the year for his own collections. "Mine is timeless, classic clothing that will last," says Tyler. "We went through a stage of hideously made, disposable clothing in the 80's," he says. "Now, customers are very aware of quality. Money is harder to come by these days and you have to be more careful in the way you spend it."

"I feel a return to glamour," says Tyler about fashion now. "We went through this minimal thing of paring down in the early 90's but now there is a return to ornamentation and jewelry. People won't be so embarrassed to show that they have something beautiful." Tyler is encouraged by the state of men's fashion as well. "It's a great time for menswear," he says. "The cycle has moved away from the 80's Armani loose fit. Now you have a slimmer, leaner, closer fit. Clothing enhances the body, it doesn't hide it. Menswear now is about sensuality and feeling the cloth on the body."

Both Tyler's men's and women's clothing is produced in the company's factory in L.A. "We employ 250 people who make everything," he says "We don't contract anything out, which is very unusual." The couple have no financial backers or partners; "We did it all ourselves which we're quite proud of," says Tyler.